How would you like a fancy Christmas garment embedded with sensors to measure your body movements? Or a reindeer hat that moves its horns when your heart beats faster? Don’t worry if you’re not a fan of winter festivities, because the technology behind the next generation of smart clothes is for everyone and can be woven into anything we wear.

Health claims and symbols on food products could improve public health. At least, that is according to consumer researchers. But how they can best do that as effectively as possible is still a mystery.

The International Agency for Research on Cancer ( IARC ) has produced a handbook detailing the scientific evidence on tobacco pricing and tobacco control entitled: Effectiveness of Tax and Price Policies for Tobacco Control .

Smoking is the largest single cause of preventable premature death and disease , accounting for some 650,000 premature deaths each year in the European Union, according to official EU statistics.