From homeless, anonymous guy to TV star, at least for one day. Alexandre has appeared on French media , sitting on a bridge in Lyon, while inviting passers-by to give him money by scanning a QR Code with their smartphone .

In architecture, there are two kinds of sustainability: one simpler, smaller, and ethical in its relationship with the environment and with people; and another which is “fashionable”, used as a label in a speculative way, without an understanding of what it really means.

Maguy Soldevila is a former art teacher. Some years ago, she quit the frenzy and the pollution of the French city of Lyon to move into a typical house of the 1960s, in the small village of Sail-sous-Couzan.